Wooden Spoon Herbs

Having recently undergone a rebranding initiative with Gander, an award-winning design studio, Wooden Spoon Herbs enlisted their long-time email marketing partner, Antidote, to extend their new brand into automation flows and campaigns. As the designer, I collaborated closely with marketing stakeholders and a small, dynamic team to evolve their visual Email marketing to reflect their new brand identity. My objective was to create captivating weekly campaigns and automation flows that highlighted the essence of the brand through a utilizing their fresh design assets and sourcing back to earth imagery.